TY - JOUR
T1 - Effects of segmenting, signalling, and weeding on learning from educational video
AU - Ibrahim, Mohamed
AU - Antonenko, Pavlo D.
AU - Greenwood, Carmen M.
AU - Wheeler, Denna
PY - 2012/9
Y1 - 2012/9
N2 - Informed by the cognitive theory of multimedia learning, this study examined the effects of three multimedia design principles on undergraduate students' learning outcomes and perceived learning difficulty in the context of learning entomology from an educational video. These principles included segmenting the video into smaller units, signalling to direct students' attention to relevant information, and weeding to remove any non-essential content (SSW). It was hypothesized that the SSW treatment would decrease perceived learning difficulty and facilitate the transfer of knowledge and the structural knowledge acquisition. Results of the study demonstrate that participants in the SSW group outperformed the non-SSW group on the tests of knowledge transfer and structural knowledge acquisition and reported lower levels of learning difficulty. These findings support the use of SSW to help novice learners organize and integrate knowledge from complex, dynamic audio-visual media like video.
AB - Informed by the cognitive theory of multimedia learning, this study examined the effects of three multimedia design principles on undergraduate students' learning outcomes and perceived learning difficulty in the context of learning entomology from an educational video. These principles included segmenting the video into smaller units, signalling to direct students' attention to relevant information, and weeding to remove any non-essential content (SSW). It was hypothesized that the SSW treatment would decrease perceived learning difficulty and facilitate the transfer of knowledge and the structural knowledge acquisition. Results of the study demonstrate that participants in the SSW group outperformed the non-SSW group on the tests of knowledge transfer and structural knowledge acquisition and reported lower levels of learning difficulty. These findings support the use of SSW to help novice learners organize and integrate knowledge from complex, dynamic audio-visual media like video.
KW - educational video
KW - knowledge transfer
KW - multimedia learning
KW - structural knowledge
UR - http://www.scopus.com/inward/record.url?scp=84866872991&partnerID=8YFLogxK
U2 - 10.1080/17439884.2011.585993
DO - 10.1080/17439884.2011.585993
M3 - Article
AN - SCOPUS:84866872991
SN - 1743-9884
VL - 37
SP - 220
EP - 235
JO - Learning, Media and Technology
JF - Learning, Media and Technology
IS - 3
ER -